Web Copy Today » PR and Marketing http://www.webcopytoday.com Selling on the Internet Fri, 03 Sep 2010 07:28:03 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Two New Tagline Services http://www.webcopytoday.com/2010/08/tagline-or-slogan-development/ http://www.webcopytoday.com/2010/08/tagline-or-slogan-development/#comments Tue, 17 Aug 2010 16:23:54 +0000 admin http://www.webcopytoday.com/2010/08/tagline-or-slogan-development/ The purpose of a tagline or slogan is multifaceted and more complex than it would seem to be on the surface. While a tagline in the past was targeted at satisfying branding and PR requirements, the effective tagline or slogan today must play an SEO role also.

Two new tagline services, TaglinesRUs and Super Taglines, specialize in tagline and slogan development. Both services have the marketing, PR, copywriting and web copy background to develop a tagline or slogan that will meet all the needs of print and Internet use. Both take a research and development approach that assures companies of a tagline or slogan that will endure for years to come, identify the company and product accurately and provide SEO benefits appropriately.

This is not just the task of a writer, copywriter or PR firm, but the science of all three as well as SEO expertise. The clients of both firms range from small businesses that need to carve out their corner of the market to Fortune 500 companies with new product introductions.

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